It looks like Coke and Pepsi have a rival.
Mecca Cola hopes to cash in on the anti-American sentiment in the Middle East. Tawfik Mathlouthi is the French entrepreneur behind the push to make Mecca number one (Hat tip: Gavriel).
|He hopes to make Mecca Cola the soft drink of choice for Muslims everywhere and thus push out that icon of American capitalism Coca-Cola.|
|It is all about combating “America’s imperialism and Zionism by providing a substitute for American goods and increasing the blockade of countries boycotting American goods,” Mr Mathlouthi told BBC News Online.|
It is to be hoped that there are not imitators on the horizon. “Papal Fizz” perhaps, or “Episcopalian Elixir,” or “Saracenparilla”. Caffeine-free “Mormon Mojo”, maybe… the mind boggles.